Swillington Primary School caters for children aged 3-11 and is located on the edge of the Leeds Metropolitan area, covering 2,625 acres.
Swillington Primary School wanted to increase awareness of their school in the Leeds area, and towns within a five-mile radius. We ran a month-long multi-channel campaign (print ad and mobile banner) in the Yorkshire Evening Post and across websites for Yorkshire Post, Yorkshire Evening Post, the Wakefield Express and the Wetherby News.
The multi-channel campaign of print ads and mobile banners led to a 50% increase in applicants.