We keep our audiences well-informed on the local issues that matter to them most, while also carrying crucial messages of national importance. For example:
Our #SupportLocal campaign motivated people to visit local businesses after lockdown.
At the height of the lockdown, we gave free print listings to businesses that remained open to help them stimulate demand.
We helped the government communicate key public health messages and tackle misinformation.
Our content reaches millions across the UK each day, and we are proud to be able to support local businesses by connecting them with this highly-engaged audience.
20%
We've seen a 20% increase in visitors since March 20201
3x
Our content is 3 times more trusted than social media2
94%
94% of our audience say that supporting local businesses is important to them3
Our news titles are read by communities all over the UK, and we reach 70% of the population of major cities like Portsmouth and Sunderland. Here are just some of the key areas in which we publish:
We provide all customers with cutting-edge brand lift reports, courtesy of our industry-leading independent partner Brand Metrics*, which show you the true impact of your current campaign, and how to steer your future ones.
To start connecting with local customers and build your brand, fill in the form below and one of our local marketing experts will give you a free callback.
Sources: 1. Google Analytics, average week across all JPIMedia News Brand sites; 2. YouGov/ Local Media Works, 2018; 3. JPIMedia Lockdown reader survey, May 7-11, 2020 * Online, video or social display campaigns of +50,000 impressions per month
