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Howells Solicitors

"We have advertised in the Sheffield Star and Telegraph for a number of years now."

Results in a nutshell

Increased brand awareness
Uplift in calls and business

The Client

Howells Solicitors was founded in 1979 and now has around 150 employees across their offices in Sheffield, Rotherham and Barnsley. They seek to provide justice and good value for all their customers, and see themselves as a well-known and respected legal firm in their local area.

The Challenge

Changes in funding led Howells Solicitors to rebrand in 2012, and move more into the private sector. They wanted a low maintenance way to increase their private client base, something they’ve previously found challenging. They were also aware the majority of their private clients make “distress purchases”, so wanted to regularly remind them of their services.

They knew the right audience read our publications, The Sheffield Star and Sheffield Telegraph, so came to us to help raise awareness of their services and business in the local area.

The Result

Since advertising with us, Howells Solicitors has seen an increase in calls and business, with improved general awareness of their firm. They feel confident in the advertising packages purchased, which they say are easy to manage and require little maintenance. Above all, they have found it to be an effective way to keep their services fresh in the minds of their local customers throughout the year.

Our account manager’s professional manner and excellent customer service is a main factor behind our valuable working relationship with JPIMedia.

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